Our mission is to provide clients and commercial businesses through our three companies within SBJ - Group with technical services having three dominant, key properties of success:
-Treating 'quality' as the #1 priority, which provides us not only success, it builds a strong foundation to the business infrastructure of our customers.
-Continually outperform ourselves by providing better value to our customers and employees.
-Be recognized as a reliable, trustworthy, ethical and dynamic organization.
-Our endeavor is to delight our customers with value-added solutions.
We want SBJ to be:
-The first major national corporation based in Iraq and Jordan that looks forward to regional expansion.
-The one that always makes a difference.
-The best local partner for all the well-known international companies.
-The one that always maximizes return to share owners while providing the most favorable environment for its employees.
-The one that provides world class solutions and satisfies all demands at every level.
-To the Community: We add valuable benefits to our community by supporting cultural activities.
-To Clients: We provide the best services in a timely manner with the most competitive rates.
-To Business Partners: We focus on mutual interests through close communication in all dealings with our partners and we identify issues of common concern and work together on improvements to resolve them.
-To employees: We respect individuality and provide a safe and stimulating workplace environment and we provide equal opportunities to all our employees and evaluate their performance based on their efforts and results.
Reliability, We utilize our reliability to underline our actions both as individuals and as a group to remain always accurate and timely in all of our procedures.
Ethical Business Practices, Our business practices are ethical and clean which reflects our commitment to professionalism and excellence.
Standards, We comply with the highest international standards and ethical business practices.
Utmost Prudence We follow all legal procedures, regulations, and respect the law at all times.
Liability, Our legal responsibility is immaculate with a clean track record.
Transparency, Complete transparency in our businesses is our best way to express our credibility of our management and financial affairs.
Safety, Safety is among our highest priorities in executing a job from A to Z in order to maintain the wellbeing and security of all involved.
Innovation, We develop innovative solutions by exploring new possibilities in cooperation with professionals from various fields, and bring our own expertise into our joint projects.
Excellent Customer Care, We understand, anticipate and meet our customers’ present and future needs.
Achievement, We strive to become the best in our field by expanding our products, services and solutions that promote development and success.
Mutual Respect, We strive to reach a state of mutual respect of each other’s work that creates a firm basis for cooperation.
Since our inception, we have had a clear strategy to fulfill our goals and sustain our constant growth. Through experience and application, we have further developed and adjusted our strategy to reach excellence. Our strategy sets us apart from our competition and ensures our success. The main points of our strategy are:
-Looking at the big picture and avoiding shortsightedness which ensures our success in the long run.
-Driven by results, that drives us to persistent maximization of returns and minimization of costs.
-Providing consistent quality and always striving to keep the highest standards and business practices.
-Establishing long-term partnerships with our highly satisfied and valuable both Clients and Partners.
-Abide by timelines and budget to guarantee expected results and even go beyond it.
-Having selective openness to new partnerships and industries helped us to have clear criteria of selectivity. Our projects and partners were thoughtfully chosen to ensure that excellence and quality would never decrease.
-Giving back to our community has always been a major strategic milestone. The trust that we earned from our community is an honor for our Group thus, we aim to return to our people and always consider their interests and safety. First, the world - Our strategy to become a major player starts at home in Iraq and all over the world.
-First, we strengthen our position as a pre-eminent Iraqi corporation by realizing our national goals, and then with our partnerships and excellent reputation we gradually expand worldwide.
-SBJ chooses to be more conscious about the environment. In order to make a difference, we don’t just need to stop what we were doing. We need to do better and that starts with understanding the definition of sustainability in order to guide positive changes.
-Taking broad sweeping actions for positive change is an evolution. For example, SBJ carefully considered the environmental impact of tree farming and offered an all new technology to raise the agricultural and saving water. Thinking led to a host of benefits for the community and its natural surroundings.
-SBJ believes a symbiotic relationship with natural resources is necessary to progress in the world. Work together with the smallest thing you know. The beautiful thing about spending time understanding nature, is that you will learn so much about living.
-SBJ is planning and building according to high consideration of environmental nature, We put the Eco-standard as first priority therefore SBJ is chosen to attend RIO+20 as one of the best companies that worked in Iraq as an investor according to the sustainable developer.
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